Get mentioned. For certain.

Field notes · research

We publish what we learn.

Working notes and reference material from live audits, the same thinking we use internally. Free to read and free to cite, with no gating and no email wall.

Research & reference · free to cite

The reference library.

GEO

What is generative engine optimization?

A plain definition of GEO, why the buying funnel re-routed through AI, and how engines decide which brands to name.

Mechanics

How AI decides which brands to cite

Training data versus live retrieval, authority thresholds, and the signals that put a brand into the answer.

GEO vs SEO

Where they meet and split

What carries over, what is new, and how to split budget between ranking links and being recommended.

Measurement

How to measure AI search visibility

The share-of-answer protocol we run: prompts, engines, scoring, written up so you can repeat it.

Data

AI search statistics 2026

Sourced figures on AI-era buying behaviour, citation mechanics and shortlist formation. Free to cite with attribution.

llms.txt

An honest guide

What the format is, a worked example, and a clear-eyed view of where adoption actually stands.

Articles publish progressively. Want the occasional field note by email? Write to hello@citeran.com

Run it on your brand

Read the research. Then run it on your brand.

The notes tell you how AI visibility works. An audit tells you where you actually stand.

hello@citeran.com

Get mentioned. For certain.

This site uses only essential cookies to work. No ad or tracking cookies. See our Cookie Policy.